For example, the sourcing model guides the restaurants of Fazer Food Services business area by clearly defining suppliers and products to be used. We also use assortment management, where all chosen raw materials in all product groups are linked to recipes used in restaurants. We continuously monitor how the assortments are followed. The described operating model also secures the safety of the food we serve our customers.
Since the 1990s, Fazer has used a process to systematically collect information about suppliers before choosing and approving them. Auditing a potential supplier is part of the process. The auditing assesses the level of the supplier’s production, quality and environmental operations.
During 2009, the biggest suppliers were sent a separate survey on corporate responsibility in addition to the regular surveys. If there were some unsatisfying answers in the corporate responsibility survey, they were discussed in more detail with the supplier, and possible follow-up procedures were agreed together. Now these questions on corporate responsibility form part of the normal process of accepting a supplier.
In 2012, Fazer implemented a new analysis tool for raw material risks. The tool was developed from the corporate responsibility perspective. It complements the process of choosing and auditing suppliers, which even before this included corporate responsibility questions. The tool has helped to identify the most important environmental and social responsibility risks for each raw material category. The goal for 2013 is to analyse the results and allocate measures to those raw material categories that require immediate attention.